All t-shirt suppliers use this code when describing their different garment options, and you might have been wondering, what is GSM? We thought we might go through that for you to help clarify this term.

GSM stands for Grams per Square Metre – so it’s referring to the weight of the fabric. However, a lot of people often form the opinion that lightweight fabric equals poor quality and heavyweight fabric equals good quality…..this is not always the case!

In fact, a lot of t-shirt suppliers who have lightweight t-shirts available actually charge more for this option.

So what does equal quality?

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American Apparel make the best wholesale blank t-shirts in the world. They are our favourite supplier and the best for clothing labels and bands. Their advertising creates some controversy however.

GRAND RAPIDS, Mich. (WZZM)- Some students at a Calvin College in Grand Rapids are boycotting a company because of its provocative clothing ads.  The company, called American Apparel, often shows it’s models in see-through shirts and underwear.

The clothing is sold globally and is targeted at college students and young adults.  Here in Michigan, there are stores in Ann Arbor and East Lansing.  The clothes can also be found
online.  It’s those ads that some of the students say are too sexy. (more…)

We sent an email out a couple of weeks ago touting American Apparel as the worlds best wholesale blank t-shirt. We already knew they were but what happened in London last week was crazy.

They held a massive sale that went viral through social media. Thousands of people turned up and trouble started brewing. This is what the BBC had to say –

“Up to 10 police officers were injured after scuffles broke out when 2,000 people descended on London’s Brick Lane for a sale by a US clothing chain.

The Met Police said it was called to the American Apparel event, the first day of a planned four-day sale, because of the unexpected turnout.” (more…)